Kampgrounds of America, Inc. (KOA)

Kampgrounds of America, Inc. (KOA) is the leader in outdoor hospitality. With over 60 years of experience, KOA encompasses 500+ campgrounds across North America. The company’s mission of ‘connecting people to the outdoors and each other’ is visible throughout its brands, KOA and Terramor, welcoming millions of campers each year.

Organisation size: Large (500 – 4999)
Sector: Hospitality
Website: www.koa.com

2025 Accolades

Submission highlights

This year’s strongest elements as indicated by our independent judges.

Inclusion

Comment from the judges

I really enjoyed reading KOA’s nomination. Their commitment to culture and purpose is evident, with a strong mission of connecting people to the outdoors and each other. Their five core values – family-oriented, passionate, entrepreneurial, customer-focused, and innovative – are clearly embedded in their workplace culture. One standout element is their “whole-person concept,” which recognizes employees beyond their job roles and fosters a workplace that truly supports individuals holistically.
Comment from the judges

KOA demonstrates a strong commitment to creating a positive workplace culture centered on their mission of connection. Their “whole person” philosophy creates a foundation for many of their initiatives, from leadership approach to wellbeing programs. Key strengths include their comprehensive wellbeing strategy, DEI initiatives that extend to their business practices, and the structured approach to measuring engagement through their Gallup partnership.