Their approach to flexibility was particularly inspiring, discouraging Friday meetings and rather encouraging everyone to focus on life admin and personal time. There is clearly and excellent story here in sustainably turning around a business and starting something new and potentially better.

Great storytelling to show a business in crisis that needed to rebuild from the ground up, but they were particularly strong in noting the problems from the past that resulted in the decisions they make now and why they make them that way. Leadership was a particularly strong area, noting how shifts in this space directly corresponded to commercial outcomes.