This is an energetic and authentic submission with a very clear people-first identity. The best part of the submission is that the culture feels real. There is personality in it, consistency in the message, and the supporting material backs that up. The emphasis on hiring for attitude, building capability internally, recognising performance visibly, and creating a team environment people genuinely want to be part of comes through strongly.

Authenticity in culture is hard to manufacture …and this entry has it in spades! The Racing Roaches, the Bugtacular Children’s Show, the gong that came out too small, sponsoring the rugby team – these are specific, human moments that tell you a culture is real rather than performed. Really great to read!